Marketing and Growth Executive

Objective

Dynamic, data-driven marketing leader with 15+ years of delivering double-digit growth for global media and publishing brands. Expert at scaling subscription businesses through audience-centric strategies, high-stakes messaging, integrated campaigns, and lifecycle optimization. Known for bridging creative vision with data rigor to boost revenue, retention, and brand value while building trusted relationships across stakeholder groups.

Total Years Experience:

12 years

Skills:

● Continuity Revenue Models (Subscription, Membership)
● Multichannel  Optimization (Paid, Search, Social, Display)
● A/B and Multivariate Creative Testing
● Data-Informed Experimentation & Funnel Optimization
● Audience Targeting & Segmentation
● Growth Marketing & Lifecycle Strategy
● Creative Strategy & Campaign Innovation
● Marketing Analytics, Attribution & ROI Measurement
● Martech Integration (HubSpot, Piano, Google Analytics, Looker)
● Budget Ownership & P&L Accountability
● Cross-Functional Leadership & Team Mentorship

Desired Salary:

$170,000

Occupations:

Communications Director/Head of Communications, Marketing Specialist/Marketing Assistant