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University of California, Berkeley

Berkeley, California (United States)


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Assistant Director, Athletic Communications

Job ID: 58296
Job Views: 723
Location: Berkeley, California, United States
Postal Code: 94720
Job Category: Online | New Media,Media Business Positions,Academia,Other
Employment Type:
Posted: 03.23.2020

Job Description

The Department of Intercollegiate Athletics consists of more than 275 staff members and coaches and sponsors 30 varsity sports programs.  These 30 programs include more than 850 student-athletes who participate in the various sports programs annually within the National Collegiate Athletics Association (NCAA).  We are currently seeking an Assistant Director, Athletics Communications.

Description of Position:  The Cal Athletic Department is seeking to fill an Athletic Communications position with a highly motivated and team-oriented individual who will oversee publicity efforts for women’s basketball and women’s soccer, subject to change each year. Successful candidates must have the ability to be strong storytellers and produce quality communications content, including feature stories and news releases, for a variety of audiences and platforms (print, web, social media, video) consistent with department and university mission and goals. Persons in these positions will also develop and implement annual media plans; manage sport-specific social media accounts; arrange and conduct interviews; develop and maintain strong working relationships with local and national media; maintain and compile records and statistics; act as team historian; facilitate requests from media, such as for news stories, features and live broadcasts; and handle other duties as assigned.
  • Providing day-to-day operational support in the Cal Athletics Communications office.
  • Responsible for specific programs/teams, as assigned.
  • Produce feature stories on student-athletes for, the Cal Sports Quarterly magazine, and other media.
  • Manage team-specific social media, including Twitter, Facebook and Instagram.
  • Write game recaps and other news releases for assigned teams.
  • Help produce video content featuring on Cal student-athletes.
  • Support live television broadcasts.
  • Assist with publication of information guides and game programs.
  • Staff and provide gameday coverage for sports as needed throughout the year.
  • Maintain and research historical records.
  • Coordinate and manage media interviews as assigned.

Job Requirements

Required Qualifications:   
  • Bachelor’s degree in journalism, communications, or related field.
  • Previous experience in athletic communications/media relations (preferably at the Division I level and in a Power 5 conference).
  • Strong verbal and written communication skills.
  • Ability to work in a flexible, fast-paced and dynamic work environment.
  • Familiarity with appropriate software (Microsoft Word, Adobe Creative Suite, Golfstat).
  • Understanding of the strategic use of social media related to promoting teams and Intercollegiate Athletics.
  • Working knowledge of concepts and principles of news, media communications, and media relations.
  • Previous experience using Facebook, Twitter, and Instagram to provide social media coverage for an athletics team.
  • Must be flexible to travel with assigned teams as required and work non-traditional hours.
  • Must maintain current knowledge of applicable rules and standards of the Pac-12 Conference, the National Collegiate Athletic Association (NCAA), as well as other associations and agencies to which the Berkeley campus of the University of California adheres, and, at all times avoid any and all violations of these rules and standards.
Preferred Qualifications:
  • Minimum of three years previous experience working in athletic media relations office.
  • Working knowledge of the campus and Intercollegiate Athletics, including achievements, mission, vision, goals, objectives, programs and infrastructure.

APPLICATION INSTRUCTIONS: To apply for this position, please go to and apply for job #7048.  Please include a cover letter, resume, and three references submitted as a single attachment with your application. 
For more information on our department, please visit
The University of California, Berkeley is an Equal Opportunity/Affirmative Action Employer. This position has been designated as sensitive and may require a Criminal Background Check. We reserve the right to make employment contingent upon successful completion of a Criminal Background Check. 

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