Any combination of education and experience equal to a master's degree in journalism, media relations, communication, education, public administration, business administration, or a closely related field, plus eight years progressive experience in developing and managing complex multimedia communication programs and/or experience in establishing and managing programs to develop and enhance community and business partnerships. Doctorate preferred. Can demonstrate thorough knowledge of the theories, principles, practices, methods, materials, and trends related to the management of communication, public school system policies, and communication outreach programs. Knowledge of federal, state, and local regulatory requirements applicable to FCPS communication and community relations programs; ability to supervise and lead; ability to manage the fiscal, physical, and human resources necessary to carry out the function and programs of the office to which assigned; ability to conduct complex administrative studies; capacity to establish and maintain collaborative working relationships with personnel assigned to schools, departments, public entities, and citizens; extensive knowledge of available communication technologies, print and nonprint, including publishing, graphic design, and broadcast and web-based media; and proven ability to exercise judgment to prioritize media opportunities and prepare talking points, speeches, presentations, and other supporting material as needed.
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