Company Profile

Company Description:

The Appeal’s vision is an America where stability and dignity are within everyone’s reach. We produce reporting and analysis that public officials, journalists, advocates, and scholars use to solve the problems that keep everyday people up at night—problems that increase instability and diminish dignity.

We tell stories about the barriers that stand in the way of that vision—and the solutions needed to get there—through original reporting, commentary, explainers, live shows and events, white papers and other reports, newsletters, and podcasts. The Appeal elevates under-covered local stories of national relevance and connects the dots to similar developments in other jurisdictions. We focus relentlessly on the stories, policy ideas, and emerging patterns across geographies and levels of government, including federal developments. We identify trends that might otherwise be missing from existing news coverage.

We get our work in front of decision-makers and opinion leaders who can use it to make a difference, and we cover subsequent movement on these issues, building momentum for change. We define our success in how public officials, advocates, academics, and other journalists meaningfully engage with our work.