Company Profile

Company Description:

Blue Ridge Public Radio is NPR’s home in Western North Carolina. You’ll find BPR News, which offers extensive local, national and international news coverage in our signature NPR style. And its sister station, BPR Classic, provides listeners with a stimulating blend of NPR programming, entertainment and music.

Mission 

Blue Ridge Public Radio creates and curates content that informs, inspires, connects, and reflects the people and places of Western North Carolina. BPR cultivates a more engaged, curious, and empathetic public by listening deeply and embracing diversity.

Vision

BPR will be the essential, independent source of news and cultural content that gives Western North Carolinians a deeper understanding of one another and the world. We will innovate and grow with the region we serve, expand access to diverse communities, and strengthen trust to enhance long-term relationships with listeners and partners.

Values

BPR is committed to services and practices that contribute to a strong civil society, increase cultural access and knowledge, and strenghen our region. We hold steadfast to the values of:

• Non-partisan editorial practices: an unfailing commitment to truth, accuracy, and fairness;
• Editorial integrity and independence;
• A standard of excellence;
• An openness to ideas that challenge us;
• Respectful relationships with all of our stakeholders;
• Transparent and honest stewardship of our resources;
• An inclusive environment committed to the needs of our diverse communities.