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The vision of The Pudding is to explain ideas debated in culture that are too complex for prose. Some of the most debated topics get lost in “too long; didn’t read” 10,000-word articles. Visual storytelling makes ideas more accessible—or so goes the adage “a picture is worth a thousand words.” By wielding original datasets, primary research, and interactivity, we try to thoroughly explore complex ideas.
The way we primarily fund the The Pudding, today, is by working with brands (showing up as Polygraph to clearly delineate client-funded work), which historically involved 25%-50% of each team member’s time (the rest devoted to editorial on The Pudding). Long-term, our funding models might change, including grants, advertising, or raising capital. But for now, we’ll be experimenting in 2020 with allocating team members exclusively to editorial or brand studio work, and this role—the one we’re hiring for—will be the first studio-dedicated role.
The mission of Polygraph (the studio effort) is to collaborate with external organizations on high-margin, meaningful work that funds The Pudding. You’ll take the Pudding’s data and storytelling instincts, and layer them over brands’ strategy and goals. This role has never existed as a full-time position before—you’ll be the first team member with 100% dedicated time towards delivering on this mission.
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