Company Profile

Company Description:

Blue State Digital is a new media strategy and technology firm that specializes in online fundraising, advocacy, social networking, and constituency development. It was founded by former staffers of Howard Dean's 2004 presidential campaign and provided digital strategy and technology services for the 2008 and 2012 Barack Obama presidential campaigns. The company is led by partners Thomas Gensemer, Jascha Franklin-Hodge, and Joe Rospars.[1]

The company's mission statement is: "A full-service new media agency, Blue State Digital develops and executes multi-platform digital marketing and online engagement campaigns for nonprofit and advocacy organizations, political candidates and causes, and brands and businesses. Our work inspires and mobilizes people, increases revenue, and cements lasting support and loyalty."[2]

Blue State Digital has offices in New York City, Washington DC, Boston, Los Angeles, and London. In December 2010, Blue State Digital was acquired by WPP.